Helping funders and social innovators drive measurable impact — with a bold focus on equity and the care economy.
I partner with foundations, philanthropists, and social enterprises worldwide to design catalytic strategies, measure outcomes, and tell powerful stories of impact.
Services
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Impact Strategy & Measurement
Build clarity and accountability with Theory of Change, evaluation frameworks, and outcome mapping.
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Equity & Gender Integration
Embed equity into your funding and programs, ensuring strategies reflect lived experience and deliver meaningful inclusion.
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Care Economy & Future of Work
Understand and address the caregiving crisis — through research, strategy, and thought leadership — positioning your institution at the forefront of social innovation.
Anna De La Cruz
I’m a social impact consultant, researcher, writer and speaker with 20 years of global experience spanning Latin America, the US, Africa, Asia, and Europe. I bring a blend of rigor and creativity to my work, drawing on deep expertise in philanthropy, gender equity, and the care economy.
Trusted By
Testimonials
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![Luis Santiago, Pegasi]()
Anna's coaching was incredibly valuable in helping us understand the importance of incorporating a gender lens in our business practices and decision-making. I highly recommend Anna's gender lens coaching for any organization looking to improve their gender equity and create more inclusive and effective products and services. Her expertise and guidance have been invaluable in helping us achieve our goals,
Luis Santiago, Founder, Pegasi
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![Nancy Swanson-Roberts]()
Anna has provided our foundation with the ability to understand the social impact of our portfolio. She has expertise not only in the design and implementation of monitoring and evaluation plans, but also strategic planning, research, communications and management. Anna is a joy to work with and an integral part of our team.”
Nancy Swanson-Roberts, Executive Director, Linked Foundation
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![Annie O'Connor]()
Anna brings a pragmatic and creative approach that is backed by proven best practices and real world experience. As the Senior Analyst for a multi-part project for a strategic corporate social responsibility client, Anna was tireless in her pursuit of new insights, was integral in the creation of a sustainable and effective measurement strategy, and expertly led data collection and analysis efforts. Anna is a great communicator, a thoughtful and inspired contributor, and an asset to any team that she chooses to join.
Annie O’Connor, Director, Vital Wave (former)
